Wednesday, September 04, 2013

BBC Burmese now on FM in Burma

BBC Burmese radio programmes - Mobigeno (Mobile Generation) and the English learning series Flatmates - will now be available for listening on FM in Burma (Myanmar), thanks to a re-broadcasting agreement with the country's leading radio network, Padamyar FM. This is a first for the BBC in Burma.
 
The Padamyar FM network, which is available in 120 towns across Burma, will now re-broadcast two BBC Burmese programmes which have a special appeal to younger audiences. The 10-minute Mobigeno – a programme for "mobile generation", in which successful young professionals, artists and sports personalities share their experiences and aspirations - will be broadcast at 10.25am local time every Saturday. Flatmates, the 5-minute radio soap opera for English learners, will be broadcast at 13.55 on Sundays and Thursdays.
 
Editor of BBC Burmese, Tin Htar Swe, says: "With the internet not readily available in Burma, FM is an important and very popular platform in the country. We are really thrilled to be expanding our reach via Padamyar FM's extensive network. This is also an exciting development for our listeners who can now tune in to BBC Burmese in crystal-clear FM quality."
 
Thida Swe, Assistant Director of Padamyar FM, adds: "We see the re-broadcasting partnership with the BBC as a milestone for our network. And while we are proud to be the first to deliver the BBC Burmese radio on FM in Myanmar, we are also happy that these programmes help the country's youth to better themselves and their chances for success – via inspirational stories from their peers, and also by improving their English."
 
BBC World Service is a mass broadcaster in Burma. Independent surveys show that BBC Burmese has established itself as a trusted international broadcaster in Burma. BBC Burmese keeps its audiences informed about regional and international events via radio, online on bbcburmese.com and increasingly via Facebook and other social media.
 
(BBC Press Release)

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